Social Media Content

Scroll-stopping stories. Platform-perfect production.

In a world of endless content, standing out on social media takes more than just showing up — it takes strategy, speed, and serious creative craft. At Watchpost, we help brands produce social content that’s smart, beautiful, and built to perform.

We combine platform-first thinking with high-end production to deliver content that’s tailored to where your audience lives — whether that’s TikTok, Instagram, YouTube Shorts, LinkedIn, or somewhere in between. From vertical video to thumb-stopping carousels, our social content doesn’t just look good — it drives engagement, builds brand equity, and gets results.

Whether you're launching a campaign, building brand consistency, or telling stories that spark conversation — we help you do it with purpose and polish.

Illustration of a professional camera with a flash and remote control, set against an orange circular background.

HOW WE DO IT

  • 📊Platform First Strategy

    We align your content with platform algorithms, audience behaviours, and campaign objectives.

  • 🎥 Agile Production

    Fast, flexible shoots designed for batch capture, multi-format output, and scalable content libraries.

  • 🧠 Creative Concepting

    We craft ideas that are social-native — tailored to feel authentic, shareable, and thumb-stopping.

  • 📱 Multi-Format Delivery

    We deliver versions optimised for Reels, Stories, TikTok, LinkedIn, YouTube, and paid media.

Featured Example.

Commit Action / The Interrogation

In The Interrogation, we teamed up with long-time client Commit Action to create a social-first, genre-twisting short that grabs attention in seconds — and doesn’t let go.

The concept? A tongue-in-cheek police interrogation where an entrepreneur is pressured into admitting the uncomfortable truth: they’re working alone, isolated, and totally unaccountable. We scripted and shot the piece with a playful tone, using familiar cop show tropes and tight pacing to build intrigue, land laughs, and hit the brand’s core message.

From casting and scripting to production and post, this project is a textbook example of how we bring filmmaking expertise into the fast, scroll-driven world of social. The result: a standout video that delivered serious engagement, thanks to genre flair, strong performances, and strategic creative designed to cut through on-feed.

Click here to view some of our other social media content.

WHY WATCHPOST?

We don’t treat social content as an afterthought. We approach it with the same level of storytelling, production quality, and strategic thinking as a national campaign — just adapted for the scroll.

Our in-house team can concept, shoot, edit, and deliver a full social rollout in days — not weeks — and we know how to match production scale to media spend. Whether it’s one high-impact hero post or a full content ecosystem, we’re here to help you show up with purpose and punch.

NEED CONTENT THAT CUTS THROUGH?

📱 Let’s build you a social presence worth watching.